Originally posted by jerkberg:
not even the theme tune
Nope. 1: People like to listen to their own MP3's while browsing. 2: All website background music are badly compressed, trainwreck abominations of the original. Often you can't even recognise the lyrics. Combine those two things and you have something utterly irritating that will effectively chase visitors away.
Other bling-bling fluff, like mouse pointer "thingys" (example here
), is equally effective in chasing repeat visitors away.
And that's what it's all about: repeat visitors. Everybody can make a website and con people into visiting it once, but when people start coming back voluntarily, then you know you have something good.
As Winna said you need a decent layout. Something wellorganised with some Futurama images and a nice, uplifting color scheme. Whatever you do, don't use the pre-made templates offered by various hosting companies, they look crap. Take a look at CGEF, TLZ, TFP, FSAC, SSF, The Fry Hole, Omicron Persei 8, The Neutral Planet, etc. for examples of good layouts. And here
are examples of bad layouts and color schemes.
Secondly find original content, that's what people want, not just the same tired framegrabs and official pictures. You allready have a unique starting point with your SpyOrama world. I haven't read your stories (sorry), but you could put up biographies of their SpyOrama versions, describe gadgets, places, enemies, etc.
In the beginning you'll have to create everything by yourself (or with the help of co-webmasters), don't expect fanart submissions to start from day one. Once your site is known by a big group of fans, and is considered stable/good, some will probably start making SpyOrama fanart.
Oh, and having a basic understanding of HTML doesn't hurt. For everything else there's DreamWeaver.
Anyway, good luck to you.